Courses Offered

MH31 Sport & Event Marketing I - Designed for students interested in sports, entertainment, and event marketing. Emphasis placed on branding, licensing, and naming rights; business foundations; concessions and on-site merchandising; economic foundations; promotion; safety and security; and human relations. Skills in communication, human relations, psychology, and mathematics are reinforced. This course is eligible for honors weight.

MH32 Sport & Event Marketing II HN - Designed for students interested in advanced study of sports, entertainment, and event marketing. Emphasis is placed on business management, career development options, client relations, ethics, events management, facilities management, legal issues and contracts, promotion, and sponsorships.
Prerequisite:MH31 Sport and Event Marketing I